Fruitflow®
In 1999 the first company to be spun out of the Rowett, Provexsis, was launched. It followed a discovery by Professor Asim Dutta Roy at the Institute of a tomato extract which inhibits platelet aggregation, a known cause of heart attack, stroke and venous thrombosis.
Known as Fruitflow® the product became the first product in Europe to obtain an approved positive health claim under Article 13.5 of the European Food Safety Authority regulations.
The Rowett Institute worked in partnership with the spin-out company to undertake the research underpinning the health claims.
